The Adelante Journey

This month, we’re sharing why Adelante is #WorthStandingFor -- offering a glimpse into the stories and lives of the craftsmen making your shoes. Today, we’re introducing you to Horacio Álvarez, a...
This month, we’re sharing why Adelante is #WorthStandingFor -- offering a glimpse into the stories and lives of the craftsmen making your shoes. Today, we’re introducing you to Julio Cesar Valle...
Greetings from Guatemala! Antigua, Guatemala, to be more specific. I won’t judge you if you had to Google Antigua, Guatemala, but I will judge you if you aren’t at least contemplating a trip down...
Marketing is difficult, especially when you aren’t a marketer by trade; lucky for me the Adelante story is naturally compelling. It is a story of connection and respect that echoes of broad sweeping...
If you told me two years ago that I would found an artisan shoe company that is redefining social enterprise, I’m not sure I’d believe you. But if you’ve followed our journey, you’ve watched this...
We are a fast-moving company and every day is a multicolored blur of leather and strategy. Oftentimes I find myself so deep crunching numbers, comparing spreadsheets, determining breakevens, and...
Am I passionate about shoes? That’s a tricky question.
When people inevitably ask, “so how’s it going down there?” I respond, “it’s a battle,” and it’s hard to fully describe. Overseeing production in a fast-growing company with no prior shoemaking (or...
As a liberal-minded English major at Colby College, I took several classes that encouraged me to question the effectiveness of international trade and its impact on the world. It wasn’t until my...
It’s 7pm on Saturday, and I sit in the basement of Beyond with a knife, lighter, and 60 pairs of shoes. A fluorescent light bulb swings overhead, casting long shadows into the maze of inventory...